Case study

AI SaaS Platform for Marketing and Creativity

Chatbot, retrieval-augmented generation, image generation and automated marketing content in one subscription platform.

LLMRAGImage generationMarketing automation

AI SaaS Platform for Marketing and Creativity

500+: Businesses onboarded during beta
60%: Reduction in creative production time
$250,000: Revenue in the first six months

Introduction

The platform brings marketing and creative work into one place by combining four AI services: a chatbot for customer support and engagement, retrieval-augmented generation for personalised and knowledge-based responses, image generation for branding, advertising and creative projects, and automated marketing post and banner production for promotional content at scale.

Together these let a business automate the repetitive half of campaign production without giving up brand consistency.

The problem

Creative content production is expensive and slow. Brand messaging drifts when it depends on human capacity that varies week to week. Personalised customer engagement is hard to hold at scale, and access to good marketing assets on demand is limited.

What we deployed

AI Chatbot: contextual customer support around the clock, integrated with CRM tools.

RAG system: real-time data integration so generated content stays accurate against the client’s own product and policy data.

Image generation: unique, brand-aligned visuals with customisation options.

Marketing tools: automated social posts, banners and AI-driven content optimisation.

What changed

Market adoption: over 500 businesses onboarded during beta, with the strongest interest from eCommerce, education and healthcare.

Efficiency: a 60% reduction in creative production time, alongside higher customer satisfaction scores.

Revenue: $250,000 generated in the first six months after launch.

Commercial model

Subscription tiers: Basic at $49/month (chatbot and basic image generation), Professional at $199/month (RAG and advanced tools), Enterprise at $499/month (full integrations, unlimited use).

Pay-per-use at $1 per additional image or banner beyond plan limits. Custom enterprise projects from $10,000. Planned future streams: white-label agency solutions and API access at $0.02 per call.

What comes next

Stronger image models for more photorealistic output and multilingual content. New capabilities: video generation and sentiment analysis. Market expansion into Southeast Asia and Africa with marketing-firm partnerships. Personalisation work on ROI dashboards and AI-driven strategy recommendations.

Market differentiation

One platform rather than four subscriptions: chatbot, RAG, image and marketing tools together. Customisable and scalable across business sizes, designed for non-technical users, and materially cheaper than staffing an in-house creative team.

Where it stands today

The platform has a strong presence in the eCommerce, education and healthcare sectors.

Market strategy

Expansion into new markets, strategic partnerships with marketing firms, and API integration sold as an offering in its own right.

Conclusion

A versatile, scalable platform with a proven revenue model, real market adoption and a clear roadmap, positioned to become a standing tool rather than a one-off campaign spend.

More work

Other things we have shipped